EcoCash’s 200,000 customers in the running for prizes as ChakaChaya/Ziyawa Promotion returns

EcoCash has rolled out the seventh edition of its ChakaChaya/Ziyawa neEcoCash promotion, offering over 200,000 customers a chance to win prizes ranging from household appliances and solar systems to international travel.

Running from June 19 to August 28, 2025, the campaign includes headline prizes such as a holiday to Dubai and an all-expenses-paid trip to the 2025 Africa Cup of Nations (AFCON) in Morocco. Other rewards include smartphones, grocery vouchers, gas stoves, farming tools, and even livestock.

The latest edition follows recognition from the Marketers Association of Zimbabwe, which named ChakaChaya the 2024/25 Best Promotion of the Year, citing its innovation and engagement levels.

“We are happy to be able to recognise and reward the loyalty of our customers. ChakaChaya is our way of saying ‘Thank you’ to the millions of Zimbabweans who use and rely on EcoCash every day,” an EcoCash spokesperson said.

To enter, customers earn one point for every US$1 (or ZIG equivalent) transacted via EcoCash, with transactions made through the EcoCash App earning double points. Those who reach 20 points a week qualify for weekly draws, while customers who accumulate 100 points over the full campaign period qualify for the grand prize draw. Top-tier prizes are reserved for users who reach 500 points or more.

The promotion uses a tiered rewards system. Customers with 20–49 points are eligible for airtime and instant cash, while those in the 50–99 point range could win grocery vouchers or gas stoves. At 100 points and above, prizes include smartphones, deep freezers, motorbikes, and cows.

At the highest tier, customers with over 500 points enter the draw for major prizes, including the Dubai holiday, full solar systems, and tickets to AFCON 2025 in Morocco.

“We have deliberately designed this campaign to ensure that rewards are accessible across all customer segments. Whether one transacts occasionally or frequently, everyone stands a chance to win,” the spokesperson added.

Customers can track their points by dialing 1517#. Winners will be notified via SMS, the EcoCash microsite, and the brand’s social media channels.

Since its launch in 2018, the ChakaChaya/Ziyawa campaign has become a regular feature of EcoCash’s calendar, with past prizes including school fees, international travel, and farming equipment.